Search Marketing Services

What Search Marketing Services Can We Offer You?

What Search Marketing Services Can We Offer You?

Adwords is our top tool for generating traffic. AdWords usually provides consistent traffic and often instant return on investment. These days Google AdWords marketing is extremely complicated. Google does target business owners, with a dumbed-down version called AdWords Express. AdWords Express is a little bit like driving a car in first or second gear. It might get you there but it’s going to be slow and possibly so inefficient and costly that you simply give up. AdWords is generally not for the inexperienced or those with limited time.

AdWords is generally not for the inexperienced or those with limited time. Our specialists have over a decade of experience managing AdWords for a huge variety of clients, along with a similar amount of business management experience. What we’re saying is we are not 27-year old graduates, just out of a one-month training programme.

Search Engine Optimisation

Also known as content marketing, SEO is usually the second in line strategy for most businesses. Search engine optimisation is all about increasing relevant traffic through non-paid search engine listings. Although results are never instant, as with AdWords, organic search traffic quality is often the most successful in terms of profitability. We often advise introducing SEO after paid search, to make sure keyword selection is optimal. Our senior specialists have achieved consistent success with

We often advise introducing SEO after paid search, to make sure keyword selection and landing pages are optimal. Our senior specialists have achieved consistent success with organic search for over 20 years, in some of the most competitive industries. For this reason when the big updates to Google’s algorithm led to a lot of issues, we didn’t’ get hit with penalties. The reason for this is we stick to sensible conservative white hat strategies, that have always improved rankings and traffic.